Immersive experience continues to gain popularity, how can theme park businesses do to attract more money?

According to the monitoring, the shopping mall brings consumers an immersive consumption experience, and has an experience format that brings transformation potential to other formats of the shopping mall. The proportion of the area of newly opened shopping malls has exceeded 50%, becoming a homogeneous shopping mall.

Theme parks are the“number one players”of immersive experience scenes. They create a full-sensory experience immersive experience space through the rich scene creation and stimulating fun experience projects. On the one hand, by matching with the exclusive theme park business, a richer immersive experience dimension is extended to provide consumers with rich exploration space and services.

The traditional commercial body mainly relies on its own commercial content to attract customers, and the sensory experience of consumers is limited to the commercial body itself, and the "theme park + business" model has more complex scenes, so that the theme park business has more "scene + Flow "advantage:

The theme park can further amplify the attractive value of immersive scenes and provide a more three-dimensional sensory experience;

As a destination-type experiential consumption place, the theme park attracts a large number of people to gather, and the huge passenger flow provides a strong guarantee for the successful operation of business.

With the advent of the era of commercial real estate stocks and the continuous evolution of the online world, the future of China's commercial real estate must be more and more developed in the direction of scenes and refinements. With its own traffic, it can continuously create a "tap water" business model. Create a deeper moat in the fierce market competition.

Bringing more exploration and practice to the business market through innovative business models.